WEBSITE INTERACTIVE AND
VISUAL COMMUNICATION SYSTEM
swissgreenlight.ch
Homepage
Slider on home page
Product excellence and main informations are presented on the sliders (5 sliders), which are:
Premium Car Cleaning
We wash your car while you shop!
Thorough Car detailing
To make impression, one doesn’t just need clean shoes. but also a clean car
Professional interior Cleaning Care
In a clean car, you immediately feel much more comfortable
Gentle, fast, ecological
Cleaning, polishing and sealing - all in one
Everything by hand
more thorough and gentle than a machine, Guaranteed without scratches
It is hoped that as soon as website is opened only with watching the slides with a duration of each slide 3 seconds will mean that with 3 seconds x 5 slides = in 15 seconds audience can comprehend all of SWISS GREENLIGHT product excellence.
The current copywrite (text used on slides) can be changed/edited with other sentences/phrases with the one condition that the sentence/phrase must be short, solid, clear, in order to make audience understand the presented message.
Our Services on home page
After watching the slides for 15 seconds, audience will automatically scroll-down and be presented with the services that SWISS GREENLIGHT has to offer.
The services are visualized in 6 columns where each coloumn consist of an image, name of service, and a button 'MORE DETAIL'.
The words 'MORE DETAIL' has been chosen with the consideration of the car detailing service that SWISS GREENLIGHT is offering.
To maximize the use of 6 times repetition of the button 'MORE DETAIL' in each coloumn it is aimed to have a hypnotizing effect with sub-consciously planting the message of how detailed SWISS GREENLIGHT is in providing its service to their customers.
This 'MORE DETAIL' button are linked to each sub-page (where there will be 6 sub-pages of Cleaning Inside & Outside / External Cleaning / Internal Cleaning / Extras Inside / Extras Outside / Motorcycle Cleaning. of the page 'SERVICES'.
Each sub-page consist of:
• Car type: Small/Medium/Large
• Choice of Services Menu: Basic/Deluxe/Premium
with product details, including the length of the process, as well as the price
• Button 'Book your appointment now' that link to page 'booking form '.
On the page booking form, audience will fill out a form:
• Completing identity details: Name, Mobile number, Email address, etc.
• Fill out time of booking
• Choose the workshop location
• Choose Menu of service: Basic/Deluxe/Premium
• Choose type of car: Small/Medium/Large
• Button 'SUBMIT' (after clicking the 'Submit' button, audience will get an appointment set-up and be presented with a bill from the web Administrator)
About page
On this page the layout has been simplified with only using one static photo non-slider with a strong copywrite text.
This is being done this way so that the audience can focus at the strength of the article without being distracted by multiple still images.
Services pages
Main page services
This page can be accessed through the tab Main Menu at HOME page.
Appearance is exactly as shown on layout content SERVICES at HOME page under the slider.
Sub pages services
Cleaning Inside & Outside / External Cleaning / Internal Cleaning / Extras Inside / Extras Outside / Motorcycle Cleaning.
After clicking on one of the SERVICES type from the HOME page or from the Main page SERVICES, this sub-page will appear.
On each of the sub-pages explaining the product detail: length of processing, price, etc.
Next, the audience/prospective customer can click on the button 'Book Your Appointment Now' to go to the 'BOOKING FORM' page.
Booking form page
On the page 'Location and Price', audience/prospective customer will fill out a form:
• Completing identity details: Name, Mobile number, Email address, etc.
• FIll out time of booking
• Choose the workshop location
• Choose Menu of service: Basic/Deluxe/Premium
• Choose type of car: Small/Medium/Large
• Button 'SUBMIT' (after clicking the 'Submit' button, audiende
will get an appointment set-up and be presented with a bill
from the web Administrator)
Locations & prices pages
Main page locations & prices
On the Main page 'Location and Prices' will be presented photos, location, opening hours of each station, and the button 'SERVICE AND PRICES'.
Button 'Service and Prices' will link to the sub-page of each location.
Sub-Pages 'Locations and Prices'
Shoppi-Tivoli-Spreitenbach/Mall-of-Switzerland-Ebikon/Westside-Shopping-and-Leisure-Centre-Bern/Letzipark-Zurich.
On each sub-page 'Location and Prices'/ Shoppi-Tivoli-Spreitenbach/Mall-of-Switzerland-Ebikon/Westside-Shopping-and-Leisure-Centre-Bern/Letzipark-Zurich
presents photos, location, opening hours of each station, service detail & prices, and the button 'Book Your Appointment Now' will link to the 'Booking Form' page.
FAQ page
Franchising page
The Franchising page presents:
a static photo with the copywrite "Revolutionary car cleaning in the franchise".
The wording "SwissGreenLight" is unneccessarily anymore as on the old layout as the static photo already has the logo on it.
Underneath the static photo follows theTitle copywrite "The dream of your own company in a market niche"
Then underneath the title, the sub-title can stay as is "The Swiss franchise system SwissGreenLight makes environmentally-friendly, almost water-free cleaning possible"
Next will be displayed the video about 'The Franchise Concept in 60 Seconds'.
Followed by 4 (four) articles divided into 4 (four) themes and accompanied side-by-side with a photo to illustrate the content of each theme.
The photos used in the content of articles should emphasize and strengthen the message of business opportunities offered by SwissGreenLight,
after the audience has grasped and comprehended the knowledge of the benefits of product services that SwissGreenLight has on the previous pages.
Article Theme:
'Your Chance'
With this theme a photo can be used to illustrate about opportunity, the huge market potential with a small investment.
'Your advantage as a franchise owner'
On this theme can be used a photo that illustrates business support.
'The typical working day'
For this theme a photo that illustrates business growth and promotions to boost business.
'Example - experience of one of our franchising partners'
And on this theme, a photo illustrating franchise business partner can be paired onto.
